Digital Marketing Executive

Job Id: WC- DM 2

Experience: 2- 4 years

Company: WebArt Consultancy and Services

Website: http://webarthrconsult.com/

Salary Range: Upto 5LPA

Vacancy: 5+

Apply on or before: 2nd February

Location: Merlin Infinity, DN-51, Street No. 11, 7th Floor, Room No. – 703, DN Block, Sector V, Bidhannagar, Kolkata- 700091

Job Description:

  •  Plan, execute, and optimise digital advertising campaigns across platforms such as Google Ads, Facebook, Instagram, LinkedIn, etc.
  •  Create and implement strategies to achieve specific marketing objectives and KPIs.
  •  Regularly monitor and analyse campaign performance, adjusting strategies to maximize ROI.
  •  Conduct thorough market research to identify and target relevant audiences.
  •  Utilise audience segmentation and targeting strategies to enhance campaign effectiveness.
  •  Utilise advanced features of Google Analytics to track, measure, and analyse user behaviour and campaign performance.
  •  Utilise various Marketing Automation tools & AI’s for SEO


Requirements:

  • Any Graduate
  • Proven experience in digital marketing with a focus on running ads and expertise in Google Analytics.
  • Advanced proficiency in using Google Analytics for comprehensive data analysis
  • Expertise in running ads on platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc.
  • Advanced knowledge of Google Analytics and its features.
  • Strong analytical and problem-solving skills.
     

 

Shift Timing: 09:00 AM- 06:00 PM

Working Days: Monday- Friday